A New Choice for Conservative Consumers
The Trump family announced something big today. They’re launching Trump Mobile, a new phone service that promises to give Americans a real choice in wireless. Eric Trump and Donald Trump Jr. stood in Trump Tower this morning to unveil the service. They say it will put American values first.
This matters because big phone companies have been pushing woke agendas for years. They’ve donated millions to liberal causes while raising prices on hard-working families. Trump Mobile wants to be different.
A New Way to wireless is here! Join Trump Mobile today and get more from your wireless service. pic.twitter.com/Xxe3cOyDst
— Trump Mobile (@TrumpMobile) June 16, 2025
What You Get for Your Money
The new service, Trump Mobile, will offer a $47.45-per-month plan that includes unlimited talk, text and data, as well as roadside assistance and a “Telehealth and Pharmacy Benefit,” according to its website. The plan is called “The 47 Plan.” That’s because Trump is our 47th president.
The telehealth feature allows customers to call doctors and get prescriptions without visiting a doctor’s office. This could save time and money, especially for people in rural areas who live far from hospitals. The pharmacy benefit includes medication delivery or discount prices.
The plan also includes roadside assistance, which typically covers services like jump-starts, tire changes, lockout help, and towing. This feature is usually offered as a separate service by auto insurance companies or AAA.
They’re also selling a special phone called the T1. The company owned by President Donald Trump also announced it will sell a “T1” smartphone, which appears to feature a gold-colored metal case etched with an American flag. The phone costs $499 and comes out in September.
The service uses the same towers as the big three carriers. That means you get the same coverage. But you’re supporting American values instead of woke corporations.
Made in America Claims
Eric Trump says Trump Mobile will be different from other carriers, saying the new venture cwill sell phones that will be built in the U.S., and the phone service will maintain a call center in the country as well.
Media Day from @TrumpTower! A very exciting launch day for @TrumpMobile pic.twitter.com/xFsJnt7mxY
— Eric Trump (@EricTrump) June 16, 2025
However, the Trump family company said the new, gold-colored phone available in August, called T1 Phone, won’t be designed or made by Trump Mobile, but by another company. The Trump Organization did not respond immediately to a request for more details.
Like other Trump products including watches, sneakers and Bibles, the company’s new foray into telecommunications mainly comprises a licensing agreement. “Trump Mobile, its products and services are not designed, developed, manufactured, distributed or sold by The Trump Organization or any of their respective affiliates or principals,” the bottom of the website reads.
A Response to Apple’s Betrayal
Trump Mobile seems to have grown out of a big fight with Apple CEO Tim Cook. Trump said he “had a little problem with Tim Cook” during a business trip to Qatar last month. The problem was Apple moving iPhone manufacturing to India instead of keeping jobs in America.
Trump said:
“I have long ago informed Tim Cook of Apple that I expect their iPhone’s that will be sold in the United States of America will be manufactured and built in the United States, not India, or anyplace else,”
When Cook didn’t listen, Trump threatened Apple with a 25% tariff on iPhones.
The spat got worse when Cook skipped Trump’s Middle East business trip. Two unnamed sources say that Tim Cook declined Trump’s invitation to join the trip, and this is said to have irritated the president. That’s when Trump really got tough on Apple.
The Critics Raise Questions
Ethics experts have raised concerns about Trump launching businesses while serving as president. They worry about potential conflicts of interest when the president’s family profits from ventures that could be affected by government policy.
The flurry of licensing deals and other branded-merch agreements surrounding Trump have raised ethics concerns. But they offer the president and his family lucrative opportunities to expand their portfolio with relatively little financial downside. On Friday, the president reported that he had made more than $8 million in 2024 from various licensing agreements.
Pricing is another concern. The 47 Plan appears to be more expensive than similar plans from established carriers. For instance, Visible, Verizon’s budget-friendly offering, sells an unlimited talk, text, data and hotspot plan for $25 per month, while Mint Mobile’s 12-month unlimited plan costs $30 monthly.
What Comes Next
Trump Mobile launches in September. The T1 phone will be available then too. The success of the venture will depend on whether conservative consumers are willing to pay higher prices for a service that aligns with their political values.
Major carriers have not yet responded to the competition. They may adjust their pricing or marketing strategies if Trump Mobile gains significant market share.
What Conservatives Might Consider
Conservative consumers now have another option in the wireless market. Those interested in supporting businesses that align with their political values may consider Trump Mobile when it launches.
The higher cost compared to some competitors means consumers will need to decide if the political alignment is worth the extra expense. The telehealth and pharmacy benefits may add value for some users.
Consumers can also watch how the venture performs in its first year. Success or failure will show whether there’s a lasting market for politically-branded services.
The launch represents a test of whether conservative consumers will choose services based on political values over price and features alone.
This article was written with the assistance of AI. Please verify information and consult additional sources as needed.