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Opinion

Marketers Predict the Future … of Email

Marketers Predict the Future … of Email
Chuck Muth
May 8, 2016

Gmail logo

(Taylor Knight, Target Marketing) – While we experience the upmost convenience of email and satisfy ourselves with its priceless ease in making use of it as our tool for communication, technology experts and email marketers foresee more advantages and benefits will be brought by email to its users, taking into emphasis the ever-evolving technology and the incurable thirst for knowledge and innovation of humans. Email marketers say more of the boon of email are yet to come and exist in the near future, at least ten years from now.

Email is present in almost every website in the Net. Social networking sites like Facebook cannot exactly cater their primary service without managing an email tool in their respective systems. Most known and common email providers, however, which appear at the topmost of the list are Gmail and Yahoomail.

Today’s studies on email marketing show companies start using the so-called “AI” (or Artifical Intelligence) that allow users to email real-time. Bot is a system known to use AI. With bot, companies are able to provide quick customer service, especially to remote customers, without hiring agents to handle the same. A more widespread application of AI, surely, ten years from now, email will become smarter than ever.

In effect of becoming more smarter and quicker, businesses that unceasingly put their reliance on email marketing intensified with AI will get more profitable.

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