Las Vegas is known for its bright lights, big shows, and, of course, the Golden Knights hockey team.
But for many Spanish-speaking fans, one voice has made the game even more exciting. His name is Jesús López, and his journey to the broadcast booth wasn’t easy.
Jesús López fled Mexico in 2011 after facing threats from a dangerous drug cartel. It was a tough choice, but he knew he had to protect himself and his family.
He made his way to Las Vegas, where he worked hard to build a new life. Today, he is one of the few people in the U.S. calling professional hockey games in Spanish.
“I never thought I would be announcing hockey,” López said. “But I love it, and I’m proud to bring the game to the Latino community.”
Bringing Hockey to New Fans
Hockey is not a sport you typically hear about in Hispanic households.
Soccer and baseball usually take center stage. But with the growth of the NHL in cities like Las Vegas, more Latinos are getting interested.
Thanks to López, Spanish-speaking fans now have a familiar voice to guide them through the fast-paced action of the game. His broadcasts help them understand the rules, the players, and the excitement of hockey.
“Hearing the game in Spanish makes it easier for families like mine to follow along,” said Maria Rodriguez, a Golden Knights fan. “It helps us feel like part of the team.”
Overcoming Challenges
López’s journey hasn’t been without challenges.
When he first started, he had to learn the complex rules of hockey, which were very different from the sports he grew up watching.
He also had to come up with Spanish terms for hockey plays that don’t always translate easily. But his passion and hard work paid off.
Now, more Spanish-speaking fans are tuning in, and the Golden Knights have seen their Latino fan base grow. In fact, studies show that Latino interest in hockey is increasing across the country, with Las Vegas leading the way.
A Growing Community
López’s story is part of a larger trend.
As more Spanish-language broadcasts become available, teams are realizing they can reach new audiences. The NHL has been working to connect with Latino fans by offering Spanish-language content and hosting community events.
Critics argue that focusing on Spanish broadcasts takes resources away from traditional fans. But supporters say it’s about growing the sport and making it more inclusive.
“Hockey is for everyone,” López said. “It doesn’t matter where you come from.”
A Voice of Hope
López’s success is proof that with hard work and determination, anything is possible. His journey from fleeing cartel violence to becoming the voice of a major sports team is inspiring to many.
“I want people to know that they can achieve their dreams, no matter how hard things get,” López said.
As the Golden Knights continue to shine in the NHL, fans can count on López to bring the excitement of the game to Spanish-speaking households across Las Vegas and beyond.
And with each call, he’s not just announcing a game—he’s building a bridge between cultures and showing that the American dream is still alive.
This article was written with the assistance of AI. Please verify information and consult additional sources as needed.
