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Opinion

The Worst and Second-Worst Rollouts Since “New” Coke

The Worst and Second-Worst Rollouts Since “New” Coke
Chuck Muth
December 6, 2013

When it comes to colossal product launch flops, you’d be hard
pressed to top the epic fail of “new” Coke. People perfectly
content with “the real thing” had no interest whatsoever in the
product despite a massive marketing and PR campaign.

And while the jury’s still out on whether or not it’s a bigger
flop than “new” Coke, it’s undeniable that the October rollout
of the Chosen One’s health care boondoggle has also been a colossal
failure of epic proportions.

And I’m not just talking about the bug-plagued HealthCare.gov
website. Alas, the website catastrophe is likely to be ObamaCare’s
high water mark. Because there’s no way on God’s green earth to
put enough lipstick on this pig.

Not since “Read my lips, no new taxes” has a president been
caught telling the American people a whopper as big as “If you like
your plan, you can keep it.” Indeed, I predict voters will be
heading to the polls next November with virtual pitchforks and
torches in hand.

Only Republicans, who never blow an opportunity to blow an
opportunity, could possibly blow this opportunity.

Meanwhile, in what is presently the only competitive congressional
race in Nevada, the Democrats’ Golden Girl, CD-3 candidate Erin
Bilbray-Kohn, who should have come out of the gate like Seattle Slew,
instead stumbled out like Francis the Talking Mule (ask your
grandma).

Bilbray-Kohn has been training Democrat candidates for years and was
lining up financial support for months before officially announcing
her challenge to Rep. Joe Heck (R-Nevada) back in July. Yet on Day
One of her coming out party, Bilbray-Kohn slammed Heck for casting a
vote that Heck never cast.

Oops.

And it’s been all downhill since…including a rather anemic
third-quarter fundraising total for a candidate running in a Top Five
battleground race.

Then there was her first big media interview in October, after
ducking the press for three months, in which she called Rep. Heck –
a military surgeon in the United States Army – “un-American”
while simultaneously accusing him of being anti-woman, an absurd
charge completely debunked even by liberal reporters and columnists.

Now that those attacks have backfired, the campaign has switched
gears and is now attacking Heck on the illegal immigration issue. But
again, it’s the self-professed liberal media that has come to
Heck’s defense, debunking the myth that Heck is some kind of
Mexican-hating white supremacist.

I mean, things are so bad so early in the Bilbray-Kohn campaign these
days that Democrats have had to trot out their Big Gun early. No
less than Sen. Harry Reid himself is now fully engaged in the effort
to salvage Bilbray-Kohn’s “new” Coke campaign.

But as with “new” Coke, don’t be surprised to see CD-3 voters
stick with the real thing next November.

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